+7 Years of Genuinely Happy Clients Globally

Your Co-Pilot for Navigating Digital Complexity

Hitting roadblocks or facing analysis paralysis? I'll procide clearity and direction to get your project on track for growth.

Open to New Opportunities
"Genuinely invested in the success of the project."
“Collaborating with him was both inspiring and seamless”
“His work was top-notch, and I highly recommend him!”

Audits & Reports

Clarity First, Results Always

Do any of these scenarios resonate with you? Clients typically approach me with one of these:

Scenario 1

“We're good, but could we do even better?”
Even high-performing websites leave opportunities untapped. A fresh pair of eyes can uncover quick wins and hidden improvements to boost conversions.
Get Your Free Audit

Scenario 2

“I'm not getting any organic traffic and don't know why.”
Invisible online? Let's pinpoint what's blocking your site's visibility, from SEO issues to content gaps, and set clear steps forward.
Schedule a Discovery Call

Scenario 3

“We have plenty of visitors, but they aren't converting.”
Visits don’t pay the bills, conversions do. I’ll identify what's driving visitors away, optimize your funnels, and unlock your site's revenue potential
See How I Can Help

Testimonials

Don’t Just Take My Word for It

97% of my clients are referrals. There’s a good reason for that.

Book a discovery call
If you’re building an e-commerce brand or any online product, really, and you want to understand what actually moves the needle when it comes to conversions and experience, I can’t recommend Mads highly enough. He’s sharp, generous with his knowledge and just a damn good human to have in your corner
Shamiel Jansen
Founder, UbuntuVibe
Mads has an enormous understanding of sales, website behavior, SEO, and more – BUT I would say his greatest ability is truly getting into the heart of the company he’s helping, fully understanding its desires, products, and customers – and, of course, the biggest obstacles to increasing its sales.
Signe Scharling
Founder, Signe Scharling Papirkunst
One of the things I appreciated most was his ability to simplify complex challenges. He helped streamline content workflows, made the website easier to navigate and understand, and contributed to improving its ability to convert visitors into customers.
Flaminia Zannotti
CMO, Nordic Oil
After working with Mads to optimize and relaunch my website, as well as increase my visibility online and with insurance companies, I have experienced significant growth in my practice. Within just four weeks, I went from having a handful of clients to being fully booked!
Camilla Thranegaard
Psychologist, Hørsholm
Mads has been an huge asset to our team. His expertise in SEO and CRO has played a big role in improving our digital presence, driving more traffic and enhancing user engagement. I highly recommend him for any project requiring SEO, CRO, process optimization, UI/UX support.
Joaquin Arce
Chief Growth Officer, Bearaby
Mads conducted a thorough audit of our landing pages, focusing on both content and UX. He quickly grasped our business model and ideal customer profile, translating this understanding into insightful and actionable recommendations. His work was top-notch, and I highly recommend him!
Mathias Le Scaon
Founder, Zensimu
I had the absolute pleasure of working with Mads for three years, and I can confidently say he is a powerhouse of skill and knowledge. Collaborating with him was both inspiring and seamless. Mads has an exceptional ability to streamline complex processes, making teamwork efficient and enjoyable.
Vatsal Shethia
Art Director, Bearaby

Services

How I Drive Results

Brands typically hire me to tackle these key challenges:

Conversion Design & UX
Identify, redesign, and optimize critical conversion elements on your site for maximum impact.
Search Engine Optimization
Increase your site's visibility, attract relevant organic traffic, and yes, this goes beyond Google.
Conversion Rate Optimization
Turn casual visitors into loyal customers with targeted optimization strategies.
Process Improvement
Cut through operational clutter, streamline processes and achieve greater efficiency.

Expertise & Passion

Areas I'm Especially Passionate About

Here’s where I particularly love making an impact:

Site Architecture
Breaking Tunnel Vision
Competitor Reviews
Market Localization
Foosball
A/B Testing Ideas
Digital Strategy
On-Page Optimization

Trusted by

Ready to elevate your brand? Let’s connect

Book a discovery call